- Fb is formally rolling out
Instagram Reels for all of its customers. - The brand new replace replaces the Discover button with the Reels button and strikes it subsequent to direct messages (DMs) button on the highest bar.
- Not everyone seems to be pleased with the adjustments and plenty of are questioning if Instagram will be capable to retain its true essence because it tries to capitalise on the anti-TikTok wave.
After launching Instagram Reels for a choose few customers in India final month, Fb is now rolling out its TikTok-rivaling function throughout the board. Nonetheless, the overhaul of the Instagram app interface isn’t placing the best chord with everybody.

For starters, introducing the Reels operate onto Instagram meant taking away one of many foremost navigation buttons — discover. From Instagram’s viewpoint it is smart that it might need its latest function to be the place customers usually go to find extra content material.
My Instagram replace changed “Discover” button with “Reels” button. Very intelligent since my muscle reminiscence clicks on the… https://t.co/VO5wsIJDjH
— Ravina Misri (@Pianistinasaree) 1599204802000
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Nonetheless, for OG customers, it means altering their habits. “It’s so inconvenient now,” a frequent person of Instagram instructed Enterprise Insider. “The button to discover is now up above subsequent to the direct message (DMs) and that’s going to take time to get used to.”
@instagram we have been already upset along with your #reel replace.. and now you changed uncover with reels web page?who tf ask… https://t.co/DIY76UFjif
— Abdul Afaan (@_abdulafaan_) 1599208592000
Many really feel the previous format, the place the primary sq. in Discover was Reels and the remainder have been regular Instagram posts served their functions for being on the app higher. “I really feel like solely an individual who’s a TikTok-lover will like this,” stated one other person explaining how short-format movies weren’t their prerogative for utilizing Instagram within the first place.
instagram making an attempt so laborious to be like tiktok with this reels and the brand new replace
— melhoih (@nunmawilyn) 1599211781000
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Even the button to create a brand new publish doesn’t instantly open up your digicam anymore however as a substitute provides you a menu from which to decide on your subsequent motion.

For Fb, the absence of TikTok out there is the proper alternative for its second try at making a brief video streaming app — a format the place it beforehand tried to interrupt by with Lasso however was largely unsuccessful.
Nonetheless, within the race to catch the golden goose, many customers are anxious that Instagram could not stay the pictures platform that they’ve grown to know and love.
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The replace is being rolled out for all customers throughout India on each Android and iOS. It’s a phased roll out so some customers may even see the function made out there earlier than others.
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