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A new-look branding scheme for red cross blood service

Inter 2025 by Inter 2025
November 25, 2019
A new-look branding scheme for red cross blood service
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From Friday November 15, Rockhampton residents could discover issues wanting slightly totally different once they make their subsequent blood donation, because the Australian Purple Cross Blood Service modifications its identify to Australian Purple Cross Lifeblood. Lifeblood spokesman Paul Miller mentioned it marks the following thrilling chapter for the organisation.

“For 90 years we have now been the lifeblood of Australia due to our wonderful donors, our volunteers and workers,” he mentioned. “Blood is on the core of what we do, however we at the moment are a lot greater than blood.

“We now present secure, donated breastmilk to untimely infants once they’re at their most weak, we offer crucial organ matching companies permitting life-giving transplants to happen, and our analysis and improvement is world famend. The identify Lifeblood displays the function we play within the Australian group now and into the longer term, whereas additionally celebrating our selfless donors who’re the lifeblood of Australia.

“Our donors will nonetheless see the identical pleasant faces on the Rockhampton Donor Centre once they make their beneficiant donation,” Mr Miller added.

As a part of the identify change, Lifeblood has opened its doorways to take tv cameras behind the scenes for a brand new eight-part, actuality tv collection on Channel 9.

“Giving Life reveals for the primary time the actual, typically shifting, and at all times inspiring, tales of the individuals who give, obtain, and make life attainable, and we will’t wait to share them with you.

“From the blood besties who obtain common transfusions collectively to the surfer who narrowly escaped dying after a brutal encounter with a tiger shark, Giving Life appears to be like at all of it … we hope these tales will encourage and encourage you to hitch our wonderful donors because the lifeblood of Australia,” he mentioned.

Giving Life will take a look at Lifeblood’s donor centres the place 1.5 million beneficiant donations are made every year.

It’ll then observe the journey of blood to hospitals, the place sufferers obtain these life-giving merchandise.

Giving Life airs at 1pm each Saturday on Channel 9 and also will be out there on 9 NOW and the Lifeblood web site.

There are 213 appointments that also must be stuffed in Rockhampton this month.

The Rockhampton Donor Centre is open Monday to Friday, and the second and fourth Saturdays of every month.

It’s situated at Quarry St on the Rockhampton Hospital premises.

To ebook your donation or be taught extra about all of the methods Lifeblood helps Australian lives, go to lifeblood.com.au or name 13 14 95 at present.

“For 90 years we have now been the lifeblood of Australia due to our wonderful donors, our volunteers and workers,” he mentioned. “Blood is on the core of what we do, however we at the moment are a lot greater than blood.

“We now present secure, donated breastmilk to untimely infants once they’re at their most weak, we offer crucial organ matching companies permitting life-giving transplants to happen, and our analysis and improvement is world famend. The identify Lifeblood displays the function we play within the Australian group now and into the longer term, whereas additionally celebrating our selfless donors who’re the lifeblood of Australia.

“Our donors will nonetheless see the identical pleasant faces on the Rockhampton Donor Centre once they make their beneficiant donation,” Mr Miller added.

As a part of the identify change, Lifeblood has opened its doorways to take tv cameras behind the scenes for a brand new eight-part, actuality tv collection on Channel 9.

“Giving Life reveals for the primary time the actual, typically shifting, and at all times inspiring, tales of the individuals who give, obtain, and make life attainable, and we will’t wait to share them with you.

“From the blood besties who obtain common transfusions collectively to the surfer who narrowly escaped dying after a brutal encounter with a tiger shark, Giving Life appears to be like at all of it … we hope these tales will encourage and encourage you to hitch our wonderful donors because the lifeblood of Australia,” he mentioned.

Giving Life will take a look at Lifeblood’s donor centres the place 1.5 million beneficiant donations are made every year.

It’ll then observe the journey of blood to hospitals, the place sufferers obtain these life-giving merchandise.

Giving Life airs at 1pm each Saturday on Channel 9 and also will be out there on 9 NOW and the Lifeblood web site.

There are 213 appointments that also must be stuffed in Rockhampton this month.

The Rockhampton Donor Centre is open Monday to Friday, and the second and fourth Saturdays of every month.

It’s situated at Quarry St on the Rockhampton Hospital premises.

To ebook your donation or be taught extra about all of the methods Lifeblood helps Australian lives, go to lifeblood.com.au or name 13 14 95 at present.



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