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Brandon Williamson: Fashion Entrepreneur Shares Branding Experience With Others

Inter 2025 by Inter 2025
December 16, 2019
Brandon Williamson: Fashion Entrepreneur Shares Branding Experience With Others
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BE Fashionable Man: Brandon Williamson

Designer, style entrepreneur; 37; CEO/Inventive Director, PRSVR, an Elevated Life-style model

Twitter: @prsvr; Instagram: @prsvr

I began my entrepreneurial profession after I launched an app known as SoleSearch. It was the primary sneaker boutique locator and was accessible on iPhone and Android gadgets in 2008. After we offered the app, we took the funds and began PRSVR, an Elevated Life-style model, which has been seen on the tv present Empire, numerous celebrities, and an ideal host of shoppers around the globe. We design, manufacture, and distribute all of our personal designs, and it’s simply me, my spouse, and two sons.

WHAT ARE YOU MOST PROUD OF IN LIFE?

My household, and making a life as a style entrepreneur that has allowed me to spend extra time with them. We’ve been in a position to present our ideas and creativity to the world with out having to sacrifice ourselves, or our freedom.

HOW HAVE YOU TURNED STRUGGLE INTO SUCCESS?

I labored at a luxurious resort in Chicago. I labored from 11:00 p.m. – 7:30 a.m., which was robust being awake whereas everybody else is asleep. What made it even more durable was that the funds used to make the enterprise transfer got here from that very job. We opened a retailer on Michigan Ave, which was related to that very same resort. I would go away that job, and go to my retailer and nap for just a few hours earlier than we needed to open. Finally, by way of that sacrifice, I used to be in a position to give up [the hotel job], which allowed me to be a style entrepreneur and designer full time.

WHO WAS YOUR GREATEST MALE ROLE MODEL AND WHAT DID YOU LEARN FROM HIM?

My father. I keep in mind rising up and being teased as a result of my dad and mom have been nonetheless collectively and my dad lived at house. Being youthful, for 2 seconds, I wanted that I used to be like everybody else. As ashamed as I’m to confess the ideas of 10-year-old Brandon, the respect and adoration I’ve seen from him since day one has to make up for that brief window of discontent. He isn’t a lot for emotion and speaking, however for being a person, my father represented that—loving his spouse (my mom) and permitting God to make use of him to ascertain such sturdy points in my life.

WHAT’S THE BEST ADVICE YOU’VE EVER RECEIVED?

It’s a must to outline success to be able to know what it’s to you. I used to be complaining about one thing minor to my dad at some point, and he requested me, “What does success imply to you?” I didn’t have a solution, and he proceeded to inform me that I’ll by no means know what it’s if I’m not prepared to outline what it’s for me.

HOW ARE YOU PAYING IT FORWARD TO SUPPORT OTHER BLACK MALES?

As a style entrepreneur, I’ve at all times employed younger males who wish to be in style and proven them points that they’d by no means have the ability to see at one other firm. And it does change their lives. They’ve all gone on to do nice issues for their very own manufacturers, and people are moments they’ll always remember. We’ve had them stroll in New York Vogue Week occasions, model full ideas and look books that exit to all of the publications, credit score them for his or her work, present them the best way to set up branding cues, the best way to act round celebrities, and a lot extra. After they go off to do different issues, they’ve undoubtedly all come again and let me know that the positions they held right here have been what the interviewer spoke on essentially the most. I want I had that chance, so we ensure we give it as typically as we are able to.

HOW DO YOU DEFINE MANHOOD?

Your choice to not make excuses, however to make your approach.

WHAT DO YOU LIKE MOST ABOUT BEING A BLACK MAN?

The power to empathize with a number of methods and walks of life. We’ve seen so many alternative struggles first-hand, or shut sufficient that it permits us the power to see conditions just a little in a different way. Which in return permits us to care extra. I believe that’s a singular factor.

I keep in mind taking a look at Black Enterprise yearly to have a look at the highest black businessmen and would see Pharrell and Nick Cannon amongst others and at all times was like, ‘Man, after I flip 28, I’m there. Now, at 37, and after feeling like no one cares or listens, to be on this dialog is a real honor, and I’m grateful for the chance to current what makes me distinctive.


BE Fashionable Man is a web based and social media marketing campaign designed to have a good time black males making helpful contributions in each occupation, trade, group, and space of endeavor. Annually, we solicit nominations to be able to choose males of colour for inclusion within the 100 Black Enterprise Fashionable Males of Distinction. Our objective is to acknowledge males who epitomize the BEMM credo “Extraordinary is our regular” of their day-to-day lives, presenting genuine examples of the everyday black man hardly ever seen in mainstream media. The BE Fashionable Males of Distinction are celebrated yearly at Black Males XCEL (www.blackenterprise.com/blackmenxcel/). Click on this hyperlink to submit a nomination for BE Fashionable Man: https://www.blackenterprise.com/nominate/. Observe BE Fashionable Man on Twitter: @bemodernman and Instagram: @be_modernman.

 



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